Privacy policy - Marboka Hotel & Suites

Privacy Policy

At Marboka Hotel & Suites we stress the importance of privacy and are committed to adopting high standards for the protection of personal information.

Our policy outlines the type of personal information we collect and receive, the circumstances in which we collect or receive personal information, the policies and procedures we have established outlining its use and storage, and for sharing certain types of personal information in certain limited circumstances, the procedures you should follow if you have any questions or requests in respect of your personal information or our policies and procedures and the person to whom such questions or requests should be directed, and the means by which to communicate with that person.

In this policy ‘Marboka Hotel & Suites’ means Grupo SIMELSA SA de CV and its affiliated companies, as they may exist from time to time, which include, without limitation, the subsidiaries which carry on business that use the following names: Marboka Hotel & Suites. The words ‘we’ and ‘Marboka Hotel & Suites’ do not include third party hotel owners or third parties involved in the delivery of services, however we have requested such hotel owners and third party suppliers to abide by the terms of our Privacy Protection Policy.

In this policy, personal information means information about you that is personally identifiable like your name, address, e-mail address or phone number, and that is not otherwise publicly available and is not part of your work identification.

It also includes information on guest preferences and usage, when such information is supplied to or recorded by Marboka Hotel & Suites in the course of transacting business with an individual.

The Privacy Protection Policy does not apply to information regarding Marboka Hotel & Suites corporate customers. However, such information is protected by other Marboka Hotel & Suites policies and practices and through contractual arrangements.

HOW YOU MAY PROVIDE US YOUR PERSONAL INFORMATION

1.By making a reservation or by using Marboka Hotel & Suites services.

2.By providing it to us in communications regarding service delivery such as comment forms.

3.By providing the information to us by participating in a marketing initiative.

4.By visiting our website or/and booking engine.

Below we will outline the type of information normally collected in each of these circumstances, the reasons for doing so, how we will use it and store it.

MAKING A RESERVATION

When making a reservation or using Marboka Hotel & Suites services it is necessary to have information in order to identify you, contact you and to process your purchase and requests. This information usually includes your name, address, phone number, e-mail address, credit card number and expiration date, and language preference. It may also include, if you choose to share that information with us, your preferences regarding the delivery of your service such as type of room, type of bed, and the like.  We also offer special discounts from time to time that may have qualifying criteria. Sometimes we offer special offers to, for example, seniors or for children. To assess your eligibility and process your reservation correctly, we need to record your date of birth at the time of booking. You may be required to provide personal identification with your date of birth upon check-in.

Marboka Hotel & Suites may use the information you provide to send you offers and information about Marboka Hotel & Suites services.

If you do not wish to receive such offers and information you may unsubscribe or opt-out by sending an email to book@hotelmarboka.com, using the subject line “Unsubscribe”, so indicating your request with sufficient personal identifiers so we can appropriately act on your request. All our marketing communication of this type will also contain instructions for unsubscribing.

INFORMATION PROVIDED TO US IN COMMUNICATIONS REGARDING SERVICE DELIVERY SUCH AS COMMENT FORMS

Information provided to us in such a fashion will be used solely for the purpose of recording your comments, communicating with you in respect of them, reviewing them with the hotel management team and the hotel personnel, for the purposes of recognizing employees for excellence of service delivery and for developing improvements in service delivery.

Marboka Hotel & Suites OFFERS YOU THE ABILITY TO RECEIVE TARGETED, TIMELY NOTIFICATION OF TIME SENSITIVE OFFERS

To sign up for this service we require you to provide us with your e-mail address, first name, last name, language preference, and country of residence. You may unsubscribe at any time using the link provided on every e-mail message and you will no longer receive e-mail offers and promotions for the specified subscription or website. You may at any time in the future opt-in to receive e-mail offers.

BY VISITING OUR WEBSITE OR/AND OUR BOOKING ENGINE

We use “cookies” on our websites. Cookies are pieces of information that an Internet site transfers to your hard drive for record-keeping purposes. The use of cookies is an industry standard — you’ll find them almost everywhere on the Internet. Marboka Hotel & Suites and Bookwize use cookies to recognize visitors when they return to our sites. Once we know it’s you, we can customize your online visit.

We may also evaluate our content and services and tailor our websites, for visitors, based on other information we collect, such as IP addresses, which are numbers assigned to your computer whenever you use the Internet, pixel tags (or clear gifs), and the type of Internet browser or operating system you are using. This information is collected in the aggregate, but we may tie it to your personal information through cookie use as described above.

Third parties that retrieve data from Marboka Hotel & Suites’s booking engine are:

  • Meta (Facebook)
  • Google Analytics
  • TripAdvisor
  • Instagram
  • Google Adwords

If you do not wish to have data relating to your visits to our websites collected through the third parties mentioned above, you may opt-out by visiting the third parties opt-out pages.

Disabling Cookies

You can prevent the setting of cookies by adjusting the settings on your browser (see your browser Help for how to do this). Be aware that disabling cookies will affect the functionality of this and many other websites that you visit. Disabling cookies will usually result in also disabling certain functionality and features of the this site. Therefore it is recommended that you do not disable cookies.

The Cookies We Set

  • Email newsletters related cookies

This site offers newsletter or email subscription services and cookies may be used to remember if you are already registered and whether to show certain notifications which might only be valid to subscribed/unsubscribed users.

  • Orders processing related cookies

This site offers e-commerce or payment facilities and some cookies are essential to ensure that your order is remembered between pages so that we can process it properly.

  • Forms related cookies

When you submit data to through a form such as those found on contact pages or comment forms cookies may be set to remember your user details for future correspondence.

Third Party Cookies

In some special cases we also use cookies provided by trusted third parties. The following section details which third party cookies you might encounter through this site.

  • This site uses Google Analytics which is one of the most widespread and trusted analytics solution on the web for helping us to understand how you use the site and ways that we can improve your experience. These cookies may track things such as how long you spend on the site and the pages that you visit so we can continue to produce engaging content.

For more information on Google Analytics cookies, see the official Google Analytics page.

  • From time to time we test new features and make subtle changes to the way that the site is delivered. When we are still testing new features these cookies may be used to ensure that you receive a consistent experience whilst on the site whilst ensuring we understand which optimizations our users appreciate the most.
  • As we sell products it’s important for us to understand statistics about how many of the visitors to our site actually make a purchase and as such this is the kind of data that these cookies will track. This is important to you as it means that we can accurately make business predictions that allow us to monitor our advertising and product costs to ensure the best possible price.
  • We also use social media buttons and/or plugins on this site that allow you to connect with your social network in various ways. For these to work the following social media sites including; Instagram and Facebook; will set cookies through our site which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.

WHY WE COLLECT PERSONAL INFORMATION

1.To establish and maintain a responsible commercial relationship with you and to provide ongoing service.

2.To understand your needs and preferences. We maintain a record of the products and services you receive from us and we may ask for additional information so that we can serve you better. For example, we may record your preference for type of room.

3.To develop, enhance, market or provide products and services. For example, we look at our guests’ use of our services so that we can better understand how to improve our services.

4.To manage and develop our business and operations. For example we analyze guest patterns of usage of our hotels and services to help us manage them efficiently and plan for future growth.

5.To meet legal and regulatory requirements.

WHEN DO WE DISCLOSE PERSONAL INFORMATION

We disclose personal information only in these limited circumstances:

1.We may disclose a guest’s personal information to a person who, in the reasonable judgment of Marboka Hotel & Suites, is seeking the information as an agent of the guest – for example, a travel agent who is booking a reservation on behalf of the guest.

2.Personal information will be shared with a third party involved in supplying the guest with the services they have purchased to the extent necessary to effect the supply and the processing of the transaction.

3.Personal information may be shared with a third party retained by Marboka Hotel & Suites to perform functions on its behalf such as reservations handling, data processing or storage, guest surveys or research.

4.Personal information may be shared with an agent retained by Marboka Hotel & Suites to evaluate a customer’s credit worthiness or in order to collect a customer’s account.

5.Personal information may be shared with a public authority or an agent of public authority if in the reasonable judgment of Marboka Hotel & Suites it appears that there is an imminent danger to life or property which could be avoided or minimized by disclosure of the information, or which disclosure is compelled by legal authority.

Any such disclosure of a guest’s personal information by Marboka Hotel & Suites to a third party will be made only on a confidential basis conditioned upon the information being used only for the purpose for which it has been disclosed.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

PRINCIPLES

1.Marboka Hotel & Suites will not collect, use or disclose your personal information for any other purpose than those identified above, except with your consent.

2.Marboka Hotel & Suites will protect your personal information with appropriate security safeguards.

3.Marboka Hotel & Suites will take appropriate steps to protect the confidentiality of your personal information when dealing with third parties.

4.Marboka Hotel & Suites will strive to keep your personal information as accurate and up to date as is necessary for the purposes identified above.

5.Marboka Hotel & Suites will honour your request to access your personal information in as timely fashion as is reasonably possible.

You are always free to refuse to provide personal information to us.

You may also withdraw your consent with respect to the use of your personal information for marketing purposes at any time, subject to legal or contractual restrictions and reasonable notice, by e-mailing us at hola@hotelmarboka.com, using ‘Unsubscribe’ as the subject line, and providing us sufficient personal identifiers so we can act effectively on your request.

However, in either case, this may limit our ability to serve you.

If you have questions or concerns about our privacy practices or wish to make a request in respect of your personal information,fplease contact our Privacy Officer hola@hotelmarboka.com if you prefer by writing us at:

Marboka Hotel & Suites
Carretera Costera a Barra de Navidad Km 2.5 #1130
Conchas Chinas
48399
Mexico